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Creating Gym Owners

Strive 11 is a full-body group training program with no class times — and a business model as straightforward as the workout. You do not need personal training or gym management experience to own one.

Starting cost
From $150,500
Footprint
2,000–3,500 sq ft
Experience needed
None required

A Program Built to Be Run by an Owner

Our mission has been to revolutionize group fitness by offering a comprehensive full-body program that blends functional, strength, muscular endurance and cardio training into a single regimen — one that can be molded to each member’s needs and goals.

Our business plans are as easy to follow as our workouts.

11
Challenging workout stations, developed by professional fitness coaches
Destination LA · Season 3, Episode 1

Why Strive 11 Stands Out

What an owner actually gets, stated plainly.

Unique no class times concept
Combines fitness, nutrition and technology
No personal training or gym management experience needed
Location requirements are 2,000–3,500 sq ft
Low cost of entry, starting at $150,500
Broad demographic appeal
Turn-key P.O.S. system
Comprehensive training and support, before and after grand opening
Real estate site selection support
Financing available through third-party strategic partners

Become an Owner

Three ways to hold a Strive 11 territory. Which one fits depends on how involved you want to be day to day — we work that out together on the Concept Compatibility call.

Model 01

Owner Operator

Model 02

Manage the Manager

Model 03

Multi-Unit Operator

The Franchisee Matching Process

Six steps, in order. Each one decides whether the next happens — for both sides.

  1. 01

    Let’s Get Acquainted

    After you fill out the Let’s Get Acquainted form, we schedule an initial phone call. Based on that conversation we decide together whether to continue, and we provide additional information on the concept, business operations, locations, demographics and start-up costs.

  2. 02

    Concept Compatibility Presentation

    This call begins with a courtesy invitation for your spouse or supportive decision-maker. Over 30–45 minutes we focus on Strive 11’s core values and vision, and mutually determine whether our values align.

  3. 03

    Request for Consideration

    Following receipt of your in-depth Request for Consideration and preliminary approval, we schedule a mutual expectations call.

  4. 04

    Mutual Expectation

    During this 30–45 minute teleconference our team delivers a complete overview of all marketing, training and support programs. Depending on your level of business expertise, some candidates are scheduled to attend a start-up workshop call.

  5. 05

    Start-Up Workshop

    A 30–45 minute teleconference to discuss the start-up process and how to open safely and creatively under budget. In this workshop our CEO guides candidates through the initial franchise fee and other start-up costs.

  6. 06

    Discovery Day

    After completing the Mutual Expectation call and the Start-Up Workshop, you are invited to attend a regional certified Discovery Day — to see the program and the business model in person.

Start the Conversation

Tell us where you are and what you are looking for. Step one is a phone call, not a commitment — we use it to work out whether the concept and your goals actually fit before anyone spends money.

Or go straight to the portal
Let’s Get Acquainted form